9 Color Ideas for Your Explainer Videos That You Didn’t know

//9 Color Ideas for Your Explainer Videos That You Didn’t know

9 Color Ideas for Your Explainer Videos That You Didn’t know

The color you choose is critical to the success of your explainer video. Colors can psychologically influence viewers to act in a particular fashion. This explains why burger joints utilize different colored wrappers to affect the buyer’s appetite, which substantiates the fact that color choices can affect someone’s buying decision. So, whenever you’re making your explainer videos, ensure you choose your colors wisely. Luckily, we are going to give you a rundown of color ideas to implement in your explainer videos:

Color Ideas for Your Explainer Videos #1: White

White has long been associated with hygiene and cleanliness. That’s why you must have a lot of white color in your explainer videos. However, too much white can be disastrous. It can make people think of a hospital setting, which usually is not a pleasant feeling.

Color Ideas for Your Explainer Videos #2: Red

Red is regarded as a color of power. It’s stimulating and evokes emotions. That’s why you should use it sparingly in your explainer videos to catch the attention of viewers.

Color Ideas for Your Explainer Videos #3: Black

Most video makers are coy about using black because it represents boldness, sophistication and complete control. Its usage largely hinges on the color design of the explainer videos.

Color Ideas for Your Explainer Videos #4: Blue

Blue is the exact opposite of red. It signifies calm and trust, more so when light and dark colors are combined. This explains why financial institutions, such as banks prefer the blue color.

Color Ideas for Your Explainer Videos #5: Pink

This color is linked with femininity. It offers a soothing effect; which is why it’s mostly used in explainers videos that target products exclusively for women.

Color Ideas for Your Explainer Videos # 6: Green

This is a no-brainer. When you see green, nature and balance pops into the mind. If you want to pass across a message of heath, this is the best color to choose. It works even better when combined with orange.

Color Ideas for Your Explainer Videos #7: Yellow

Yellow depicts friendliness and optimism. It’s adapted to products that want to pass a message of youthfulness and fun.

Color Ideas for Your Explainer Videos #8: Purple

Purple depicts spirituality, relaxation, and meditation. That’s why it’s used in explainer videos that feature aromatherapy products.

Color Ideas for Your Explainer Videos #9: Grey

Grey is normally associated with boredom. That’s why you should be careful when using it in your explainer videos. However, the right combination of other colors can make it impactful.

Well, that’s the highlight of color ideas for explainer videos. Color is of utmost importance when trying to motivate customers to watch your explainer videos to the end and take action. If you don’t know much about color implementation in explainer videos, better leave it to the experts.

By | 2018-02-26T02:44:41+00:00 February 25th, 2018|Blog|0 Comments

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